Global creative communications agency, DRP Group [DRPG], has signed up to the Net Zero Carbon Events Pledge.
The pledge is a joint commitment across the events and meetings sector to achieve the climate targets set out in the 2015 Paris Agreement. Signatories commit themselves to helping achieve net zero carbon emissions by 2050 at the latest, and to halve greenhouse gas emissions by the end of this decade.
As part of the pledge, DRPG also will collaborate with partners, suppliers and customers to drive change across the value chain. To track its progress towards the targets, DRPG will measure and track its emissions of greenhouse gases according to industry best practice, and report on its progress toward climate goals at least every two years.
Dale Parmenter, CEO of DRPG, commented: “It is part of a wider sustainability journey for us that has spanned the last 13 years, and whilst we’ve achieved some great things such as, becoming the world’s first creative agency to achieve ISO 20121 and ISO 1400, time is now critical, and we need wider efforts to make a difference.
“This pledge acts as the perfect next step in our road to a greener industry and we are confident in our own goal of becoming a net zero business by 2025.”
The Net Zero Carbon Events pledge is the result of global collaboration throughout the events industry. Over recent months, facilitated by the Joint Meetings Industry Council [JMIC], over one hundred stakeholders from across the industry drafted and finalised the commitment with the support of the United Nations Framework Convention on Climate Change [UNFCCC] secretariat.
The pledge was presented at the COP26 climate summit in Glasgow, on November 10. At the time of launch, there were more than 100 signatories, making it the most global and inclusive collaborative action tackling the challenges of climate change within the events sector.
Parmenter added that DRPG is proud to be joining an initiative that will help drive swift and essential progress in slashing the carbon output of events.
“The change in behaviour required to mitigate the negative impact from the events industry cannot happen from individuals in senior positions dictating what others need to do,” he said.
“The power must be with every single person in a business, to pioneer within their own teams to assess their own services and take a personal responsibility to be consciously eco-friendly.”
Photo by Louis Reed on Unsplash
