John Gurd

John Gurd

CEO

Winchester

www.marketmeasures.co.uk/

Market Measures

John Gurd is a director at Market Measures, an independent, full-service market research agency based in Winchester, Hampshire.

Career Overview

Following a three-year stint with leading global market research company Ipsos MORI, Gurd first joined Market Measures as a senior research executive in 2003. He went on to become an associate director in 2006, before being appointed director in October 2011.

The company designs and carries out high quality research, providing actionable research solutions for some of the world’s biggest firms.

In April 2020, Gurd appeared on a Leaders Council of Great Britain & Northern Ireland digital podcast, discussing the importance of leadership and the impact it has had on his career to date.

Education

Gurd is a graduate of the University of Exeter, where he completed a BA Hons in Economics and Geography between 1996 and 1998.

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